tone
The feeling or attitude in a piece of writing: friendly, serious, funny, excited, calm.
formal
Polite, careful language for people you don't know well or for important texts.
informal
Relaxed, everyday language for friends and family.
style
The way a writer uses words and sentences: word choice, sentence length, figurative language.
metaphor
A comparison that says one thing is another: The rink was a mirror.
personification
Giving human actions or feelings to something that is not human: The wind whispered.
alliteration
Words close together that start with the same sound: slippery, sliding sleds.
hyperbole
A huge exaggeration for effect: I've told you a million times!